Archive for the ‘Neighborhood Boundaries’ Category

Neighborhood Boundaries for Social Networking – AlertID and Maponics

on May 1, 2014 at 10:45AM

Neighborhood BoundariesMaponics and AlertID have teamed up to provide a state-of-the-art social networking app that strengthens neighborhood safety.

AlertID is the fastest growing neighborhood-focused social network that helps protects neighborhoods with public safety alerts and information sharing among neighbors, family and friends.

AlertID keeps users apprised of threats from crime, terrorism, natural disasters, missing children and severe weather, among others. And it does so at the neighborhood level by employing Maponics Neighborhood Boundaries.

Neighborhoods Are Relevant Geographies

In March 2014, AlertID announced a partnership with Maponics that integrates more than 150,000 Maponics Neighborhood Boundaries into AlertID’s web and mobile platforms.

Ken Wiles, CEO of AlertID, commented:

“AlertID provides the fastest growing neighborhood social network, built on a foundation of trusted public safety information. Maponics is the leading provider of geospatial neighborhood information across the country, and we are very pleased to be expanding our platform offerings with Maponics.”

And Darrin Clement, Founder of Maponics, explained:

“The reason we delineate geographies at the neighborhood level is to reflect real-world experiences. AlertID is an excellent example of an application of Maponics’ geospatial data that significantly improves people’s lives.”

Read more about AlertID’s integration with StoryTeller and its other apps.

To see if Neighborhood Boundaries would be a good fit for your social networking application, contact us.

Building High-Quality Neighborhood Boundaries

on February 20, 2014 at 3:35PM

Neighborhood boundaries enable consumers to conduct meaningful searches for homes and apartments. They help people more easily find products and services through search and local search engines. They allow for precise messaging in geoadvertising, mobile marketing, social media and direct marketing use cases.

But to achieve all this, neighborhood boundaries must be accurate, current and complete.

Maponics strives to offer the highest quality Neighborhood Boundaries product on the market. Here are a few of our quality measures.

We Carefully Source Our Data

Our Data Acquisition (DA) department continually identifies new and relevant sources of neighborhood data, which our Production team then uses to verify current boundaries or build out new ones. Our Neighborhood Boundaries are updated continuously, and customers see the latest data reflected in the product’s next quarterly release.

Below is a local planning map from Bothell, Washington, which our Production team used to build neighborhood boundaries in the Seattle suburb:

Neighborhood Boundaries

The map on the left is from the local planning commission in Bothell, WA. Maponics neighborhood boundaries on the right are modeled on this authoritative source. (Click to enlarge.)

We Align Boundaries to Physical Features

Because neighborhood divisions reflect on-the-ground reality, we focus on aligning boundaries with physical features. We do not want to represent neighborhood boundaries as arbitrary lines that run through the trees or cut through houses.

Neighborhood Boundaries

Red lines signify boundaries for this neighborhood in Seattle. Note that although they’re close to area roads, they do not align perfectly. This error was fixed during our quality review. 

We Respond Swiftly to Customer Feedback

We encourage our customers to contact us with questions or comments about our data. Many customers also pass along end user feedback, which we also respond to.

When we get customer feedback, we let customers know what changes we’ll make and when they can expect to see those changes reflected in their data.

Below is an example of a change we made because of customer feedback. One of our social media customers asked us to adjust our boundaries around docks in a Seattle port. Rather than cutting around each dock individually, our customer asked us to move the boundary so that it skirts the entire dock area.

Neighborhood Boundaries

We originally drew the neighborhood boundary around each Puget Sound dock one by one – but based on customer feedback, we redrew the boundary to encompass the whole dock area.

We Include Alternate Names

Neighborhood names are somewhat changeable, so we include a primary name as well as alternate names in our Neighborhood Boundaries database.

Below is the Northgate neighborhood in Seattle, with its two alternate names in parentheses (Northwest Seattle and North Seattle). We verify the validity of alternate names through city data, Wikipedia entries and real estate websites, among other sources.

Neighborhood Boundaries

Primary and alternate neighborhood names.

Maponics Neighborhood Boundaries

Our Neighborhood Boundaries cover 156,000+ neighborhoods in North America, 19,000+ in Europe and 7,900+ in South America, Asia Pacific, the Middle East and Africa. That amounts to over 180,000 neighborhood boundaries in 67 countries worldwide.

By focusing our efforts on completeness of coverage, accuracy, continual maintenance and quarterly releases, we maintain the industry standard for Neighborhood Boundaries.

Contact us today to learn how to integrate Maponics Neighborhood Boundaries into your application.