Maponics is pleased to both sponsor and present at this event, which is being jointly coordinated by NEURISA (New England Chapter of the Urban & Regional Information Systems Association) and VCGI (Vermont Center for Geographic Information).  Mark Dykstra, our Director of Sales, will share specifics about some of our most popular datasets.

Here are the specifics:

What:                    Vermont NEURISA Ignite Spatial

Where:                 Courtyard Marriot in Burlington, Vermont

When:                  Thursday, September 22^nd from 7-9 PM

Cost:                     Free

We’ve continued to innovate in this arena and have delivered a truly unique dataset.  Subdivisions represent the fundamental unit of geography for the residential real estate landscape.  But, until now, the real estate industry has had no reliable and systematic source for subdivision boundary data.  With wide scale coverage across the U.S., subdivision boundaries support a host of real estate services aimed at both consumers and real estate professionals that improve:

• search and display
• interactive mapping
• trend and analytics reporting
• automated valuation models

I think Darrin Clement, our CEO, said it best when he said:

“Subdivision Boundaries is an excellent example of automation, GIS expertise, and a focus on quality coming together to create a product that addresses a fundamental industry need.  I’m extremely proud of our team for developing an innovative approach that not only represents significant intellectual property, but also enables us to respond quickly to customer requests for geographic coverage and provide a new set of custom polygon services.”

For current geographic coverage details or information, Contact us.

Click here to request Sample Subdivision Boundary Data.

While previous product releases included school district and school attendance zone (SAZ) boundaries for the San Francisco Unified School District (SFUSD), we knew from working with local school officials that they were planning a major overhaul at the SAZ level.  As a result, we’ve incorporated the entire set of changes (more than 100 SAZs) soon after they were announced.

The SFUSD educates half a million students in 170 schools.  For SFUSD, school attendance zones play an important part in determining how students are assigned to schools.  While in part of the district, a student application process is used, SFUSD uses their school attendance zones as a foundation to:

• balance demographic diversity by school
• ensure equitable access to educational opportunities
• provide transparency to the student assignment process

This is just one example of how our team here at Maponics is on the case to ensure your data reflects the world around us.  Contact us to get a sample of our School Boundaries data.

“With the integration of the Maponics ZIP+4 Database, the results are incredibly reliable and precise, arming our customers with the ability to accurately target their marketing efforts using our integrated radius and donut-radius select capabilities.  The ZIP+4 match rate to precise Latitude and Longitude coordinate using our CASS Certified® engine with Maponics ZIP+4 Database is simply astounding. “

Check out the entire customer use case with screen shots here.

How can we help you improve your marketing campaigns?  Contact us.

Darrin will join Martijn Beijk of Onetomarket and Philippe Huysmans from Microsoft, as a panelist for the “What’s New In Local & Mobile” session.

Planning to attend the SMX Advanced London?  Don’t miss this great session! Details below:

Vertical SEM Track

What’s New In Local & Mobile – According to Google, as many as 30% of all search queries have local intent. And according to IDC, more internet-capable mobile devices will be sold this year than computers. In short, local and mobile are both here and huge, and will continue to be an important part of many search marketer’s activities. This session looks at new developments in local search, location services, mobile apps and ads.

Date: Tuesday, May 17^th.
Time: 3:00pm-4:15pm
Location: Millennium Gloucester Hotel & Conference Centre in London.

• Coverage of locally-sourced neighborhoods has increased by over 10,000 polygons with coverage expansion in more than seventy new cities, including Broomfield, CO, Rocklin, CA, Blue Springs, MO and Prince George, BC.  As of this release, coverage in North America includes over 120,400 neighborhoods in 49 states, in the District of Columbia and Canada.

• Washington, D.C. and the Miami, FL metros were a focus of existing coverage expansion, with more than 1,000 neighborhoods added in each of these metro areas.

• As is true for all Maponics Neighborhood Boundaries product releases, U.S. Census files are included at no additional charge.  Starting with the 1.11.1 product release, Canadian Census files and accompanying product documentation are also included at no additional charge.  The Canadian Census files include Provinces, Divisions and Subdivisions.

In addition to the update to North American neighborhoods, we also released our latest version of Neighborhood Boundaries in Europe, adding over 1,000 new neighborhoods in 15 new cities.

Check out the new release on our neighborhood boundaries demo page or contact us for a neighborhood data sample.

Enjoy and feel free to post comments below.

This week, HotPads announced an enhanced real estate search capability that allows its visitors to search for houses and apartments by school attendance zones.  According to their CEO (Matt Corgon), “We understand how important schools are for home shoppers. Many of our users actually ranked schools as the most important factor when searching for a new home. At HotPads, we’re passionate about empowering users with the best tools and data to help make finding a new home easier—showing home shoppers exactly which schools their kids will attend is really a first in the industry and a natural next step for HotPads.”

This is a great example of the value of Maponics School Boundaries.

Also, Estately, another real estate search portal, recently announced their roll-out of school attendance boundaries on their site.  According to the Estately blog, Nearly a quarter (21%) of respondents to a survey of home buyers conducted by the National Association of Realtors in 2008 indicated that school related issues are a deciding factor in their selection of a home. Estately is proud to offer our new Smart Schools feature as a tool for all home buyers, regardless of their preferences for certain school districts or their familial status.

And finally, today, we announced that the National Association of Realtors (NAR) will offer schools and school boundaries to their members through the Realtors Property Resource (RPR) toolset.  Read more about how realtors will leverage schools data.

These are just a few examples of how Maponics School Boundaries are quickly becoming the standard for companies looking to offer a comprehensive and current school boundaries dataset.

1. Coverage of locally-sourced school attendance zones (SAZ) has increased significantly.  In this release, the percentage of student population represented by the areas with SAZ-level coverage has increased from 40% to 60%. Coverage was expanded in thousands of new cities, including Dallas, TX and Nashville, TN.  As of the 1.10.4 release, SAZ-level coverage is included in nearly 7,500 cities and towns across 49 states and Washington, D.C.
2. School District Website URLs have been added to enable quick links to detailed district-level resources.
3. Additional attributes were added to the School District Boundaries table to provide more district level reference information including:
   • District Type (unified, elementary or secondary)
   • Number of Schools within a District
   • District Student Enrollment
4. A Color code field was added to both the School District Boundaries and School Attendance Zone tables for display purposes

Enjoy and feel free to post comments.

Most ZIP+4 Databases offered online are simply repackaged address-range lists from the United States Postal Service (USPS).  But the USPS data groups millions of ZIP+4 codes into single records for things like blocks of post office boxes and does not include location coordinates.  Breaking out an additional 13 million ZIP+4 codes and including centroids is important information for businesses looking for a comprehensive dataset to enable granular segmentation and geo-targeting capabilities.  National and regional direct marketing firms, political campaigns and any company looking to micro-target households based on proximity can purchase the database with just a few mouse clicks.  Typically a database with this quality and coverage costs much more and is sold as part of an enterprise license.

We are excited to make it easier and more cost effective for firms looking for comprehensive ZIP+4 data to improve their direct marketing efforts.  Our new ZIP+4 offerings complement our full suite of online postal map and data products, including 5-digit ZIP Codes, Carrier Routes, and custom maps.

Maponics ZIP+4 Database products are available immediately through the Maponics Online Store.  Product options include:

ZIP+4 Database Premium Plus Centroids (Nationwide)
ZIP+4 Database Premium Plus Centroids (By State)
ZIP+4 Database Premium (Nationwide)

Don’t hesitate to give us a call with questions and post comments here.

Do you want to learn about the value of presenting your content and services at the hyper-local neighborhood level?

Join Maponics and Digital Map Products on November 17, 2010 for a free webinar:

Hyper-Local ROI: The Business Case for Search & Display at the Neighborhood Level

We’ll discuss how to make the business case for adding new hyper-local search and mapping display options to your site or mobile app. The webinar will include real use cases, implementation tips, and examples of neighborhood boundaries in action with map displays.

Learn more and register here.

Spaces are limited so please sign up early!